ROAST
High-impact heat and controlled finishing for chicken, skewers, caramelisation and crisp surfaces.
01 · The idea
Filipino food does not need to become something else to move forward. Precision should protect identity — not erase it.
Chef Fhred’s Manila chapter asks a practical question: what becomes possible when Filipino dishes are given professional technology designed for control, repeatability and service? Braise the adobo. Steam-braise the paksiw. Bake the pandesal. Finish the biko. Hold the food intelligently for service.
“The equipment should adapt to the cuisine. The cuisine should never have to lose itself to fit the equipment.”
02 · Cooking platform
One oven.
Many Filipino techniques.
UNOX professional combi technology gives the project a single platform for roasting, steaming, baking, browning, braising and controlled low-temperature work. The point is not novelty. It is making demanding Filipino cooking more repeatable without flattening the food.
STEAM
Moisture-led cooking for seafood, rice, native sweets and dishes where delicacy matters.
BRAISE
Controlled heat and humidity for adobo, kaldereta and long-cooked sauces without abandoning the character of the dish.
BAKE
Pandesal and Filipino bakery work, with repeatable heat, humidity and timing.
LOW TEMP
Precision for proteins and R&D where gentle, controlled cooking can protect texture and flavour.
REGENERATE
Service systems that help a professional Filipino kitchen keep quality consistent across a busy event.
SERVICE READY
EVEREO® · The Hot Fridge
Cook first. Preserve intelligently. Serve when the guest is ready.
EVEREO is UNOX’s service-temperature food preservation system. It is designed to keep cooked food at service temperature with precise temperature and atmosphere control. In this project, it becomes a way to explore consistency, readiness and service flow for Filipino food — not a replacement for cooking.
For the dedicated UNOX event, dishes such as Chicken Adobo and Kaldereta are planned for EVEREO holding tests after cooking. Paksiw na Bangus and Biko will only be held if testing proves the quality of the dish is protected.
03 · Three activations
Technology,
in context.
UNOX appears naturally where the cooking happens. Each activation is different — sound and dining, an industry technology showcase, then Manila creative culture at Purveyr Market.
17 · 09 · 26
Sabi Sounds × Palay × UNOX
Food, sound and modern Filipino hospitality.
A five-course Palay Philippines menu inside Sabi Sounds, with UNOX integrated into production as kitchen technology rather than staged product placement. Food, music and community remain the emotional centre.
Menu
- Kinilaw sa Gata — pickled aromatics, garlic annatto oil
- Piaparan — roasted chicken, Maraonaon sauce, roasted tomatoes
- Pork Dinakdakan — garlic aioli, fried shallots, pickled chilli
- Scotch Fillet Tiyula Itum — tiyula itum sauce
- Maja Blanca Panna Cotta — keso ice cream, corn biscuit soil, corn caramel, calamansi gel
- Welcome: Saint C Calamansi Spritz
UNOX story
- Natural prep and oven-action integration
- Roasting and controlled production for service
- Equipment shown through actual workflow
- Final exact model and production access to be confirmed
30-sec hero reelFood + equipment stillsNatural oven integrationPartner cross-posting
23 · 09 · 26
Chef Fhred × UNOX Philippines
How much of a Filipino menu can live through one modern cooking system?
The technical centrepiece of the collaboration. A live Filipino cuisine showcase built around UNOX combi cooking, EVEREO service preservation, tasting and drink R&D.
Food
- Chicken Adobo — oven braise / roast; Saint C Vinegar where appropriate
- Kaldereta — oven braise
- Pandesal — proof / bake through UNOX
- Paksiw na Bangus — controlled moist cooking / steam-braise
- Biko — steam / cook glutinous rice, oven finish / caramelisation
Service + R&D
- EVEREO hold/service tests for Adobo + Kaldereta
- Short quality-protected tests for Paksiw + Biko where suitable
- Controlled low-temperature spirit infusion R&D, subject to UNOX technical approval
- Proposed Calamansi / Cocomansi highball direction
- Venue/test kitchen, oven model and EVEREO model currently TBD
30-sec hero reelEVEREO workflowDish + technology stillsChef Fhred × Chef Marilen momentsInterview cutdowns
25 · 09 · 26
Purveyr Market × Chef Fhred · UNOX technology
Filipino food moving through Manila’s creative culture.
A faster, more visual market activation where food, drinks, street culture and technology meet. Samsung remains integrated into the creative-content layer, while UNOX is presented through the real cooking workflow.
Food + drinks
- Sinuglaw Bites
- Pandesal + Pochero Bite — chicken or bangus direction to be locked
- Beef Tapa Skewers
- Piaparan Chicken
- Ube Lamington
- Saint C Calamansi Spritz · Guava & Watermelon Margarita · Adobo Martini
Creative system
- UNOX visible through prep, cooking and holding — never as forced placement
- Samsung integrated into capture / creative storytelling subject to final scope
- Designed for compact, fast, high-footfall service
- Exact market venue, hours, quantities and equipment package remain TBD
30-sec hero reelMarket + equipment stillsRapid service footageChef Fhred portrait set
04 · Chef Fhred
Filipino food,
without dilution.
Chef Fhred Batalona is the founder and Executive Head Chef of Palay in Melbourne and the culinary lead behind Kultura in Motion.
His work sits between memory, regional Filipino food and contemporary professional hospitality. The goal is not to make Filipino cuisine look “modern” by removing what makes it Filipino. It is to understand the food deeply enough that better systems, better equipment and better technique can help it travel further.
His relationship with UNOX began through professional kitchen work in Australia and now extends into this Manila chapter: three September activations exploring what the equipment can make possible for Filipino cooking. This site intentionally does not describe Chef Fhred as a UNOX ambassador; any formal ambassador announcement remains subject to agreement and approval.
PalayFounder · Melbourne
Kultura in MotionCulinary + creative lead
3UNOX-integrated Manila activations
1 questionHow far can Filipino cuisine go?
Chef Fhred × UNOX Philippines · September 2026
Technology should expand what Filipino cuisine can do — without editing away its identity.
Sabi Sounds · Chef Fhred × UNOX Philippines · Purveyr Market. Three environments. One evolving conversation between food, precision and culture.
Explore the activations